To optimize and improve its existing fractured and ad-hoc branding, entertainment payroll giant Axium International hired YYES for its print advertising efforts, online presence, and event marketing. Simplifying the company’s message and developing consistency in its graphic elements made Axium’s brand presence immediately recognizable and created a brand identity.

Our other work in the payroll industry includes brand launch and marketing materials for Axium’s subsidiary company, ECG (Ensemble Chimes Global).

Advertising

Trade advertising campaign for one of the largest entertainment payroll processing companies in Hollywood.

Axium International Ad Campaign

Web Site

A proposed revision to Axium International’s web site. The site needed to incorporate and cross-sell many of the facets of Axium’s businesses, including payroll and accounting software and services for the entertainment industry.

Axium International Web Site

Production Incentives Book

Axium’s Quarterly publication explains and promotes incentives offered state-by-state to the entertainment industry.

Axium U.S. Production Incentives Guide

Tax Incentives Symposium Materials

Axium International hosts an annual forum on production tax incentives for the most powerful entertainment accountants in Hollywood. YYES event branding included the invitation (pictured) along with signage, name badges, posters, and advertising.

Axium Tax Symposium