Mode Restaurant Identity
Just What the Neighborhood Needed. YYES worked with maverick restaurateur Anthony Jones to develop the look of Mode, his new 24-hour downtown L.A. hotspot. The restaurant’s identity had to capture the sophistication of its upscale French cuisine while keeping one eye on the playful nature of its all-night crowd. From menus to matchbooks to media, Mode has become a brand.



PHOTO BY STEVEN FRIDAY
















